A global leader in IT and networking has launched a state of art Innovation and Experience Center at its Middle East regional hub in Dubai, UAE. It inaugurated by Sheikh Ahmed bin Saeed Al-Maktoum, Chairman Dubai CAA and Chief Executive of Emirates Group together with Chuck Robbins, CEO Cisco. Cisco Now Launches Innovation Centre in Dubai, UAE.
According to the IXC it is a first of its kind worldwide in that, it combines innovation capability with a customer experience showcase to bring digitization to life for Cisco’s customers and our partners. Visitors will also have the opportunity to experience the latest Cisco solutions applied to real world, real time scenarios and get a 360 degree view of technologies that deliver tangible business outcomes.
Cisco Now Launches Innovation Centre in Dubai, UAE
Sheikh Ahmed Said :
We are keen on cultivating a culture of excellence, innovation and creativity in our bid. To firmly establish Dubai among the most innovative cities in the world.
Cisco’s decision to base its Middle East Innovation and Experience Center in Dubai reflects the city stature as an emerging, dynamic global innovation hub and will support the region organizations and businesses to raise the bar for innovation.
Robbins Said :
Our new Innovation and Experience Center takes a unique approach that will help governments and businesses across the region. To develop solutions leading to greater opportunities for citizens and customers in the digital age.
VP Middle East and Africa, Cisco, David Meads Said :
The Innovation and Experience Center is a statement of our intent and illustrates our commitment to the region. The center aligns closely to the UAE National Innovation Strategy and will serve as a platform to accelerate the digital journey for our customers and enhance their competitiveness in the digital era.
Further that the IXC will also facilitate closer collaboration between Cisco’s channel and global industry partners to cultivate a dynamic ecosystem across the region.