Android now up to 75% of smartphone market

The Google Android mobile OS controlled 75% of the Smartphone market in Q3 2012. According to a new study by market analysis firm IDC the jump in market share was a direct result of faltering market reach for Nokia’s Symbian platform and Research In Motion’s Blackberry mobile OS.


According to IDC figures,
commanding lead of the smartphone market. Android’s worldwide smartphone shipments in Q3 reached 136 million, which represents 75% of all devices shipped in the quarter.

Apple shipped 26.9 million iPhones in Q3, up nearly 10 million from Q3 2011 to command a 14.9% share.

Windows Phone also saw an increase in market share in Q3 2012, up from 1.2% in Q3 2011 to 2.0% in Q3 2012 on 3.6 million Windows Phone shipments.


BlackBerry and Symbian continued their momentous declines. RIM’s BlackBerry dropped from 9.5% of devices shipped in Q3 2011 to 4.3% in Q3 2012 (7.7 million units shipped), and Symbian dropped from 14.6% to 2.3% on 4.1 million units shipped. Declines were expected for both companies, however; sales of BlackBerry devices are expected to be soft ahead of the release of BlackBerry 10 (set for Q1 2013), and Nokia has all but abandoned Symbian in favor of Microsoft’s Windows Phone platform.

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